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Expectations vs. Reality: How Does Running a Small Firm Stack Up Against Owners’ Aspirations?
A few weekends ago, while waiting at a crosswalk in New York City, I overheard a conversation between what appeared to be two small business owners. The part I caught was something we hear all too often from small business owners in the U.S.: the long hours they devote to their businesses each week, weekends included, and their shared desire to “just have a break.” Part of what fills those hours is the range of roles an owner personally covers: operator, strategist, bookkee
Tracy Cole
Jul 6


New Publication Alert: Big Challenges for Small Firms
We’re pleased to share the release of a new Small Firm Diaries issue brief, “Big Challenges for Small Firms,” by Laura Freschi, Timothy Ogden, and Jonathan Morduch.
Laura Freschi
Nov 28, 2025
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